Be Gentle

With a purpose that extends beyond fashion, we recognize our impact not only on the environment but also on our community, and consider this in everything we do.

Our Planet

With the planet in mind, our aim is to implement change to reduce the environmental impacts of our business operations.

Fabrics and Materials

All products are designed without the use of wool, fur, angora, mohair, silk or leather as we believe in being kind to everyone, including our furry friends.

In an effort to reduce the environmental impacts of fabric processing and manufacturing, low-impact fabrics have been introduced into our collections.

Low Impact Fabrics

Operations

We recognize our responsibility to identify operational improvements and processes aimed at reducing our environmental impact. All e-commerce mailing bags are made from plant-based materials and are disposable in home composts. Our garments are packaged in biodegradable poly bags, reducing the time these plastics spend in landfills. Additionally, 100% of our hangtags are made from recycled fibres.

Our Community

Whether it’s our team, our partners, or the communities we connect with, we prioritize these relationships in every way.

Giving Back

As a women-led business, we dedicate our support to initiatives paving the way for women and girls to succeed. Proceeds from our sales have supported organizations close to our hearts such as Plan International, One Girl Can, and Mamas for Mamas. We take pride in aligning with organizations that work to uplift and provide for women and girls across career development, health, and economic advancement.

Ethical Practices

All Gentle Fawn products adhere to our standards of manufacturing ensuring ethical working conditions for all workers and compliance with environmental standards. These standards include, but are not limited to prohibition of child labour, forced labour, discrimination, harassment, or abuse. Ensuring healthy and safe work environments for all workers is our top priority, making sure our business partners are in compliance with laws and standard workplace regulations. Gentle Fawn has a zero tolerance policy on bribery and corruption.